GSX & ISS West

Convergint · GSX & ISS West

We designed a modular booth. We built a relationship that travels through time.

The Challenge

Convergint didn’t just need a supplier. They needed peace of mind. Two trade shows per year. Three consecutive years. Different cities. One consistent objective.

They needed a long-term partner with modular vision, precise design, and the ability to solve without reinventing the wheel every time.

The Idea

We created an intelligent, adaptable booth system.

Modular at its core. Consistent in every version. A structure designed to scale—large or compact, formal or experiential—while always communicating the same message: Convergint doesn’t improvise. Convergint plans.

The booth had to accomplish three essential goals:

  • Exhibit software.
  • Provide truly private meeting areas.
  • Represent the brand with clarity and strength.

Execution

Nothing was left to chance.

  • We designed a modular structure capable of transforming between GSX (Dallas, Orlando, New Orleans) and ISS West (Las Vegas).
  • We used lightweight yet durable materials: translucent mesh fabric, seamless lightboxes, dimensional lettering, suspended headers.
  • We coordinated storage and maintenance between shows to ensure every installation looked brand new.
  • We adapted layouts to evolving needs—private meeting rooms with real privacy, clean demo areas without distractions.

Results

A three-year contract with seven confirmed installations.

Tangible logistics savings through system reuse and quality control. A client who stopped worrying about “the next installation” and started focusing on business growth.

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